- Awful Announcing's The A Block
- Posts
- Why rules analysts won't disappear despite the criticism
Why rules analysts won't disappear despite the criticism
Not all rules analysts deserve to survive, but Terry McAulay does.
Welcome to The A Block, Awful Announcing’s daily newsletter, where you’ll always find the latest sports media news, commentary, and analysis.
Did someone share this newsletter with you? Sign up for free to make sure you never miss it.
🎤 QUICK START ✍️

© David Banks-Imagn Images
📺 Missed opportunity. NBC failed to capture Ben Johnson's postgame handshake with Sean McVay after Sunday's Bears-Rams overtime thriller, drawing criticism from viewers who wanted to see if the Bears coach would repeat his icy interaction with Matt LaFleur from the Wild Card round. The NFL's social media accounts eventually showed the standard, respectful handshake that reasonable people expected all along.
📰 Convenient timing. CBS aired its controversial 60 Minutes El Salvador prison segment Sunday night directly against the Rams-Bears Divisional Round game, burying the story that had been shelved for weeks by new editor-in-chief Bari Weiss. The piece received zero promotion and aired while 50 million viewers watched NBC, ending weeks of bad press for CBS News in the most efficient way possible.
⚓ Typo torpedo. The Bills wrote that Sean McDermott did "an admiral job" in their firing statement, prompting ESPN’s Benjamin Solak to note that using "admiral" instead of "admirable" was "a brutal mistake. Truly a captain offense." The typo remained uncorrected for hours after posting, making McDermott's 106-58 record seem positively seaworthy.
🧠 Memory lapse. Bill Simmons claimed the Seahawks have never won a Super Bowl while discussing potential matchups on his podcast, apparently forgetting Seattle's 43-8 destruction of Peyton Manning and the Broncos in Super Bowl XLVIII. Simmons was so focused on the Malcolm Butler interception that cost Seattle Super Bowl XLIX, he completely erased their championship victory one year earlier.
🎙️ Playoff perfection. Joe Buck and Troy Aikman earned widespread praise for their Patriots-Texans broadcast, with viewers crediting their "calmness and control" that makes big games the main event. Aikman's blunt criticism of C.J. Stroud showcased his "give no Fs" era, providing a steady hand one day after Tony Romo's latest mixed bag.
🏈 TV to turf? The Broncos could theoretically sign quarterbacks currently working in television after Bo Nix's season-ending injury, with Drew Brees and Cam Newton among eligible free agents. There's just one minor issue: Brees' right arm "does not work" anymore.
🚨 LEADING OFF 🚨
In defense of Terry McAulay (and rules analysts generally)

Liam McGuire-Comeback Media
Awful Announcing’s Drew Lerner made the case this week that it's time to retire NFL rules analysts, arguing the role has morphed from occasional clarification into an omnipresent crutch that exists primarily to validate officials and diffuse outrage. He's got a point about the proliferation problem — what used to be reserved for genuinely complex calls now gets deployed for routine penalties that don't need ex-refs weighing in.
Drew's diagnosis is accurate. Rules analysts have become overbearing. Broadcasts spend too much time on officiating minutiae instead of game analysis. The role often exists to validate rather than clarify. But there's a version of this position that actually works, and Terry McAulay proves it.
Start with credentials. McAulay spent 20 years as an NFL official, including 17 as a referee — one of only six refs to work three Super Bowls. He officiated seven conference championship games. Before joining the NFL, he worked the 1998 national championship game between Nebraska and Tennessee. The man knows officiating at the highest level because he did so for two decades.
More importantly, McAulay uses that expertise to hold officials accountable rather than carry water for them. Drew's core complaint is that rules analysts exist to "diffuse outrage and deflect accountability," pointing to the Walt Anderson-Mike Chase contradiction on that Bucs-Panthers pass interference call as evidence that even league officiating executives can't get on the same page.
McAulay operates differently. Two weeks ago, on Sunday Night Football's Ravens-Steelers finale, officials flagged Zay Flowers for an illegal blindside block on the opening play, wiping out 21 yards of a Derrick Henry run. McAulay didn't hem and haw or suggest it was a tough call. He explained why it was wrong:
That kind of immediate, authoritative pushback is valuable precisely because most rules analysts won't do it. Awful Announcing named McAulay the top rules analyst of 2025 specifically because he's willing to call bad officiating bad officiating while others equivocate.
Drew's right that broadcasts lean on rules analysts too heavily, treating every moderately close call like it requires expert testimony. But the solution isn't to eliminate the position — it's to use it correctly. McAulay on NBC and Prime Video doesn't pop in after obvious roughing-the-passers calls to validate the refs' calls. Sunday Night Football producer Fred Gaudelli hired McAulay specifically because he wanted someone fast enough to keep pace with the broadcast and confident enough to disagree with calls when warranted.
Drew argues we'd be better off with play-by-play announcers and former players handling rules explanations themselves. That raises a legitimate question about whether the role is necessary. But as Stu Holden articulated in response, even former pros need years of studying the rules and seeing different scenarios before they feel competent to explain them. The intricacies of what constitutes a catch, what replay officials are actually looking at during reviews, which penalties are reviewable and which aren't — that's institutional knowledge that takes decades to accumulate.
McAulay has it. Mike Chase, Dean Blandino, and Gene Steratore might abuse the platform to run defense for officials. But when a crucial fourth-quarter call in a playoff game goes to review, having someone who actually refereed three Super Bowls explaining what the replay official is examining and what standard of evidence applies beats having Cris Collinsworth guess at the rulebook.
The role is over-deployed, sure. But eliminating it entirely means losing the rare rules analyst who actually adds value when it matters.
Consider what NBC loses if they eliminate McAulay from Sunday Night Football. When a bang-bang play goes to replay in the fourth quarter of a tight game, Mike Tirico and Cris Collinsworth are left speculating about what New York is looking at, which camera angles matter, and whether there's "indisputable visual evidence" to overturn. McAulay can walk viewers through the actual process because he's been the referee in that position, because he knows what replay officials are trained to examine, and because he understands which elements of a play are reviewable under which circumstances.
That expertise matters most on the obscure rules that don't come up every week. The difference between a blindside block and a legal block. When offensive pass interference is reviewable versus when it isn't, what constitutes "going to the ground" in the catch process? These aren't rules that former quarterbacks or linebackers necessarily know cold, even after years in the league. They're the kind of technical details that officials spend entire careers mastering.
Drew's larger point about broadcasts prioritizing officiating over game analysis deserves attention. Viewers tune in to watch football, not to hear extended debates about whether a receiver maintained possession through the ground. The obsession with getting every call right has turned officiating into its own subplot, sometimes overshadowing the actual competition. That's a real problem, and networks bear responsibility for feeding that dynamic.
But that's an argument for discipline in how rules analysts get used, not for eliminating the position. The best broadcasts use McAulay sparingly — on the genuinely complicated calls where his insight adds clarity, not on every holding penalty or obvious personal foul. When NBC deployed him correctly during that Ravens-Steelers game, he enhanced the viewing experience by quickly explaining why a controversial call was wrong, then got out of the way so Tirico and Collinsworth could get back to analyzing the game.
The real issue isn't whether rules analysts should exist. It's whether networks can resist the temptation to overuse them and whether they're willing to hire analysts who'll actually challenge officials rather than defend them. McAulay represents the ideal version of the role. Getting rid of it entirely because most networks employ the wrong people in the wrong way would be throwing out the one guy who does it right.
🎺 AROUND AA 🎺

Photo Credit: ESPN 4K Feed
ESPN's 4K broadcasts have a feature that feels almost subversive in 2026: no commercials. During the three-and-a-half-minute TV timeouts that plague modern sports, the feed simply shows a wide stadium shot with minimal sound. No prescription drug ads. No cheeseburgers drowning in cheese. No sportsbook deposit bonuses. Just silence.
It's jarring at first. Your brain isn't trained for this. You're conditioned to expect constant stimulation, so the sudden quiet feels wrong. What do you do? Scroll your phone? Talk to people? The eerie calm takes adjustment.
But soon enough, you come to love it. You watch fans walking to concessions, peek at on-field entertainment during timeouts, and listen to PA announcements. It's almost as good as being at the game. You'll see friends asking strangers for photos, someone carrying too many beers that are bound to spill everywhere. It's peaceful. It's present. It's free from capitalism's constant overtures.
Awful Announcing's Ben Koo reached out to ESPN, expecting to hear about technical limitations. Instead, the network confirmed the commercial-free experience is intentional. "These 4K productions are intended to make fans feel like they are at the event," ESPN said. "During breaks, we show a wide shot of the stadium, which is supposed to feel like you are there in person. There are no ads to preserve that experience."
How long will this last? The Athletic and Netflix once beat their chests about being ad-free before charging more to keep it that way. Even RedZone now has commercials. It's probably only a matter of time before the suits find another way to extract a few more dollars or subject viewers to another hour of ads per game.
Click to read the full piece on why ESPN's commercial-free 4K broadcasts represent a brief reprieve from the relentless march of sports media capitalism.
👏 INDUSTRY INSIGHTS 🗣️

Credit: ESPN
ESPN announced a six-episode docuseries chronicling Nick Saban's life and career, featuring hundreds of hours of never-before-seen footage from Alabama, LSU, Miami Dolphins, and Michigan State. The series will draw on over 30 hours of interviews with Saban and more than 80 with former players, coaches, and rivals.
Nielsen revealed the top-10 college football viewing markets, with Birmingham topping the list, followed by Columbus and Dayton. Eight of the ten markets can claim an SEC school, with only Ohio's two cities breaking the southern stranglehold. Atlanta was the first market to host an NFL franchise at No. 7, proving SEC country watches college football at significantly higher rates than other regions.
NBC removed ice dancing analyst Gabriella Papadakis from 2026 Winter Olympics coverage weeks before the event after her new memoir slammed former partner Guillaume Cizeron.
The ESPYs will move to New York City for the first time since 1999 to sync with Fanatics Fest in July, abandoning Los Angeles after 24 years. The awards show is scheduled for July 15, the day after the MLB All-Star Game, while Fanatics Fest runs July 16-19.
📣 NOTABLE QUOTABLES 🗣️

© Rich Janzaruk/Herald-Times / USA TODAY NETWORK via Imagn Images
"I knew I was out on a limb. I had to find out if the fan base was dead or on life support." - Indiana coach Curt Cignetti reflecting on his viral "Google me" press conference ahead of Monday's national championship game, explaining he was asked the same recruiting question "for about the 14th time" when he fired back with his now-famous line.
"Have you guys seen this trend that's going around on Twitter where people just tweet nonsense sentences all mashed together with weird words and stuff? That's how I felt listening to Tony Romo." - Barstool's Big Cat describing Romo's Bills-Broncos broadcast, with PFT Commenter adding "Tony does not give a f*ck anymore" after the CBS analyst called Josh Allen "Mahomes" and delivered a series of confusing observations.
"There is no way I'm going to extend him. I don't want to make the mistake the Dolphins did with Tua, Kyler Murray." - Dan Patrick arguing C.J. Stroud cost himself millions with his four-turnover playoff disaster against the Patriots, saying "if you have average quarterback play, we have the Texans playing against the Broncos with a real possibility of going to the Super Bowl."
"They don't know their a** from a handful of sand when it comes to what a football player is." - Nick Saban dismissing recruiting rankings on The Pat McAfee Show, prompting On3 founder Shannon Terry to post receipts showing that Saban's example of Josh Jacobs receiving "no stars" was inaccurate — Jacobs was actually a four-star recruit ranked 92nd nationally.
️🔥 THE CLOSER 🔥
Live chaos makes for great television

Credit: NFL Network, ESPN
Good Morning Football and Get Up both reacted live to Sean McDermott's firing on Monday morning. Ian Rapoport broke it mid-show. Producers scrambled. Adam Schefter got pulled back on camera when his phone buzzed. Neither show had graphics ready or prepared talking points.
It was chaotic. It was also the best sports television all week.
Sports shows have spent years trying to eliminate every spontaneous moment. Everything gets scripted, rehearsed, and packaged into something safe and forgettable. Analysts prepare their takes before the news even breaks. Breaking news gets workshopped before anyone's allowed to discuss it.
Monday morning threw all that out. Rapoport and Schefter were confirming details as they reported them. Shows built segments around information still developing. The chaos was the appeal.
That's the one thing live TV can do that podcasts can't. React to news as it happens, imperfections and all. Watching Schefter process breaking news in real time beats any polished segment recorded two hours later.
Click to read Sean Keeley's full piece on why Monday's live reaction was actually compelling television.
Thank you for reading The A Block! Sign up for free to make sure you never miss it.